Website Link

This is the link for the webisteso far:

http://saraholivier1.wixsite.com/ivoryofficial/tour

Aims For Todays Shoot

Today will hopefully be our last day filming as we hope to film the remaining footage we need for our music video. We are going to predominantly film the singing shots needed for the chorus as well as a few long shots and cutaways.
Here is an example of one type of cutaway/transition that we are hoping to film today and feature in our music video...

  This type of fast, whip motion is something we are hoping to recreate through both editing and filming techniques. In this music video, these transitions are used to cut between the artists singing in different locations. They create a smooth and interesting transition which isn't too difficult for the audience to visually comprehend. The full sequence of shots we are trying to recreate can be seen below…


We will set the camera up and have Ivory stand in one position, sing a line, quickly move the camera to the left and then re do until she has appeared in four different locations in a circle. This should hopefully, with a little editing, create the above effect which we will feature in our chorus.

Story Board

This is the storyboard for our music video, it helps to split up our music video and show what shots and angles will be throughout our video.

Merchandise Photo Shoot

Below is a photoshoot modelled by IVORY. We used this on the website and across her social media.

Tour Poster

Below is the finished tour poster which i created using photoshop.

Feedback on First Draft

We received lots of feedback from different media groups which was extremely helpful as there was lots we needed to adjust including our merchandise and our digipak.

Positives:

• Some nice shots in the music video sneak peek
• Our artist's image fits the genre and style of video we are trying to create
• Good use of interesting locations which match your image
• Good use of different social media platforms including Twitter, Facebook and Instagram
• Nice, simple album cover with continuity of image from this to our music video.

Needs Work:

• Need to ensure their is continuity across all band products regarding the colour of the logo; must always be the same
• Need to change up the framing of the shots to have more diversity
• Album digipak needs some work and needs to be completed with less focus on images
• The flowery dress that can be seen in the music video sneak peek doesn't really fit in with the other outfits or the artist's image as a whole
• When the beat drops at the start of the chorus, the shot needs to clearly indicate this drop and the artist needs to start going crazy
• The merchandise is too male-orientated and needs more diversity
• In order to appeal to a younger demographic, a non-explicit version of the song needs to be released.

Tour Poster Research

Below our tour posters we used for inspiration.